The Objective Blog

Keep up with what we're thinking, reading, and doing.

New Tweak CMS Website

June 4th, 2009 - by Brett Derricott - Salt Lake City, Utah

We’ve redesigned and rewritten the Tweak CMS website and would love your feedback! The new site has less overall content and features smaller, more concise blurbs about the system. Hopefully this makes the site easier to quickly scan and helps get the important features across without a lot of reading.

View the new site now and let us know what you think!

3 Reasons a Competitive CMS Market is Good

July 3rd, 2007 - by Brett Derricott - Salt Lake City, Utah

If you’ve spent any time researching content management systems lately, you’re aware that the market is absolutely full of competing products. It seems like a new CMS product is announced somewhere on the Web just about every week.

I think one of the main reasons for this flood of new products is that the barrier to entry is so low. To create a CMS, one only needs to create a way for a user to enter some information via a web form, save that information somewhere, and then display it as the content of a web page. Developers, in fact, will often create such a tool for their own use and then decide later to sell that tool to clients.

Additionally, the continual stream of new CMS products is driven by the fact that almost all websites are more easily managed via a CMS. Developers understand the benefits and the clients are starting to see the benefits so developers keep creating more systems.

So what’s the result, then, of having a marketplace filled with so many content management systems?

Read the rest of this entry »

Gartner Report Includes Semantic Markup as Influential Technology

August 10th, 2006 - by Brett Derricott - Salt Lake City, Utah

A recently-released report from the Gartner research company lists technologies they believe will have the greatest impact on business over the next ten years. Among those technologies listed is the use of semantic markup “to reduce the costs and improve the quality of Web content management, information access, system interoperability, database integration and data quality.” Read the rest of this entry »

What About Other Languages?

May 30th, 2006 - by Brett Derricott - Salt Lake City, Utah

At Agency Fusion we’ve been thinking and talking a lot lately about creating multilingual websites. I think you’d agree the world is quickly getting smaller as communication and e-commerce technologies make it possible for even tiny companies to have customers scattered across the globe. Read the rest of this entry »

10 Reasons Every Website Needs a CMS

March 13th, 2006 - by Brett Derricott - Salt Lake City, Utah

I think every website should have a Content Management System (CMS). Fortunately website owners are starting to think so too, but I still occasionally encounter a customer who doesn’t see the need or benefit of having a CMS.

Here are 10 reasons every website needs a Content Management System. Read the rest of this entry »