The Objective Blog

Keep up with what we're thinking, reading, and doing.

New AF Site Goes Live

January 22nd, 2009 - by Objective - Salt Lake City, Utah

Unless you’re reading this news in your RSS feed reader, you already noticed that we rolled out a new look for our website. We’re always a fan of a fresh, new design and we’re pretty stoked on this one.

We also revamped our content a bit to better reflect the cool stuff we’ve been doing lately. Our project gallery features several new projects that we’re pretty proud of so go check it out!

What do you think of the new site? Let us know what you think!

Our Disruptive Environments

January 13th, 2009 - by Brett Derricott - Salt Lake City, Utah

With all of the forms of instant communication (or instant interruption) at our fingertips, this article struck a chord for me. Email, instant messaging, social networks, and text messaging sometimes seem like they’re all determined to prevent us from actually getting anything accomplished during the day.

Read this article and share your thoughts in the comments below. How do you keep control of your attention and prevent the interruptions from owning you?

Acadiana Ad Fed Presentation

January 8th, 2009 - by Brett Derricott - Salt Lake City, Utah

Many thanks to the board and members of the Acadiana Ad Fed who invited me to speak today. It was truly a pleasure to meet all of you and to have the opportunity to present!

A Bit of Mobile Web How-To

January 8th, 2009 - by Brett Derricott - Salt Lake City, Utah

A List Apart has a new article up which covers some how-to on mobile web stuff. If you’re interested in some of the technical aspects of mobile web dev, check it out.

CEO Presents to Louisiana Ad Federations

January 8th, 2009 - by Objective - Salt Lake City, Utah

Brett Derricott, Agency Fusion CEO, was invited to present to the Greater Baton Rouge Ad Federation and the Acadiana Ad Federation on the subjects of mobile web, e-commerce, and viral websites.

Upcoming presentations include Reno, NV and East Central Indiana.