The Objective Blog

Keep up with what we're thinking, reading, and doing.

Survey Says: First Three Pages Matter Most

April 17th, 2006 - by Brett Derricott - Salt Lake City, Utah

A survey by Jupiter Research and iProspect reports that most users give up on a search after the first 3 pages. Additionally, many of the users surveyed said they associate the first page of results with top brands. Read the rest of this entry »

Google Calendar is Now Available

April 13th, 2006 - by Brett Derricott - Salt Lake City, Utah

Google’s much anticipated calendar program is now available (although still in Beta). As you might expect, Google Calendar is free, fast, and well integrated into their Gmail software. The ability to create and share multiple calendars makes this a possible solution for scheduling project milestones with clients. Read the rest of this entry »

A Tool You Must Use

April 4th, 2006 - by Brett Derricott - Salt Lake City, Utah

The larger the pile of information on the Internet, the harder it is to find what you want. If you need some information, chances are you Google to find it.

What if you’re interested in finding information over and over again, though? Are you going to run the same query on Google every day? Sounds a bit tedious. I have a better way to keep up on important information. Read the rest of this entry »